Peter Yunker boils down his advice for researchers wanting to commercialize their lab advances. 

“You can’t go it alone,” said Yunker, an associate professor of physics at Georgia Tech. 

In January, Yunker co-founded the biotechnology startup TopoDx LLC, with David Weiss, an Emory University School of Medicine researcher and director of the Emory Antibiotic Resistance Center, and Yogi Patel, a Georgia Tech alumnus with a background in business development and bioengineering. 

“Researchers often think that they have a good commercialization idea to help people, but that alone does not guarantee success,” said Yunker. “Look for partners with complementary skills who understand aspects of the commercialization process that you don’t. Find mentors with business and scientific backgrounds in the specific industry you want to enter.”

TopoDx has developed a microbial test to identify antibiotic resistance and susceptibility rapidly and accurately. Current tests produce a result in three to five days. TopoDx’s approach can gain a result within four hours. Every hour counts in treating serious infections. Delays in accurate treatment can increase antibiotic resistance, which is a global challenge, causing up to 1 million deaths a year. 

The company’s testing method was inspired by a fundamental biophysics project in Yunker’s lab. His team was interested in understanding how bacterial colonies behave. They tested white-light interferometry, a technology that can measure bacterial colonies down to the nanometer level. 

“White-light interferometry allowed us to identify changes in the topography of a colony that indicated larger changes in the volume of cells in the entire colony,” said Yunker. “We thought this might have practical applications.” 

The next step was giving research talks at meetings and looking for collaborators. “I wanted to find someone with expertise on the bacteriology side, and I was very fortunate to meet David Weiss,” Yunker said, noting his proficiency in heteroresistance, a phenomenon where a small subset of a bacterial colony resists an antibiotic. 

“If you have just one antibiotic-resistant cell in a hundred cells, it can cause treatments to fail,” said Yunker. 

The two collaborators hoped to commercialize their technology, identifying heteroresistance in microbial samples. However, they needed guidance in creating a business model. They consulted Harold Solomon, an entrepreneur with Georgia Tech VentureLab and a principal in the Quadrant-i program, a specialized program helping Georgia Tech faculty and students commercialize research.  

Solomon became a key mentor. He guided them away from an ill-advised partnership and instead introduced them to Yogi Patel, who became a co-founder and the company CEO. 

This new collaboration provided the team with an important lesson — one that Yunker passes along to other researchers looking to commercialize their discoveries. “Seek expertise outside your field, be humble about your knowledge limitations, and view collaboration as a strategic partnership,” he says.

When Patel came on board, he conducted extensive interviews with more than 15 clinical professionals.

“You need to interview end users or purchasers of whatever solution you want to build,” said Patel. “Ask them if the problem you think you may have solved is a problem with scale, with a market need.” 

Clinicians, Patel learned, did not see heteroresistance as a significant issue. Instead, the slow pace of antibiotic testing was identified as a major problem. Faster testing could allow clinicians to prescribe targeted drugs more quickly and accurately, reducing unnecessary antibiotic use and the risk of multi-resistant infections. 

With this survey information, Patel asked Yunker and Weiss to rethink how their technology could be commercialized. 

“A company must solve a real-world problem,” said Patel. “I recommended that we switch from heteroresistance to solving slow antibiotic testing. We could keep heteroresistance as something we can still do as a second or third priority.” 

TopoDx’s new technology can measure, with single-nanometer accuracy, how bacterial colonies are responding to antibiotics in real time. This method could revolutionize how antibiotics are tested and prescribed. Testing would be conducted on a countertop device about the size of a large microwave. The co-founders envision the device as eventually being used by urgent care facilities and hospitals. 

“We want to make microbial testing susceptibility accessible anywhere and everywhere,” said Patel.   

Adam Krueger, once a Ph.D. student in Yunker's lab, has continued to refine the technology. Now a post-doctoral researcher, Krueger joined TopoDx in a technical leadership role to expand the technology’s capabilities for microbiological diagnostics.

“We will keep pushing the envelope forward scientifically while we try to commercialize the accomplishments that we have already made,” Yunker said. “We hope that some fundamental studies we are doing now out of scientific curiosity could lead to further commercial applications.”

Georgia Tech faculty members and graduate students, join the Quadrant-i Startup Launch Program to commercialize your research this summer: Over 12 weeks, you'll receive comprehensive support including guidance from experienced mentors, a $10,000 commercialization grant, and $150,000 worth of in-kind services. Showcase your innovation at Demo Day, where you'll have the opportunity to present to over 1,500 attendees, including industry leaders and investors. Apply today! Applications close April 11.

Bradford “Brad” Greer (bottom) and Kevin Ge (top), both 2023 graduates from the George W. Woodruff School of Mechanical Engineering, have taken their startup, CADMUS Health Analytics, from a classroom project to a promising health tech company. In 2023, CADMUS was accepted into the CREATE-X Startup Launch program. Over the 12-week accelerator, CADMUS made significant strides, and program mentors provided expert guidance, helping the team focus their direction based on real-world needs. Their partnership with Northeast Georgia Health System (NGHS) was a direct result of connections made at Startup Launch’s Demo Day.

How did you first hear about CREATE-X?

We did the CREATE-X Capstone with an initial team of seven people, later transitioning to Startup Launch in the summer. Capstone required a hardware product, but for several reasons, we pivoted to software. By that point, we already had a grasp on the problem that we were working on but didn't have the resources to start working on a large hardware product.

Why did you decide to pursue your startup?

One of our close buddies was an emergency medical technician (EMT), and we also had family connections to EMTs. When we were doing our customer interviews, we found out that Emergency Medical Services (EMS) had multiple problems that we thought we'd like to work on and that were more accessible than the broader medical technology industry. 

What was Startup Launch like for you?

Startup Launch seemed to transition pretty seamlessly from the Capstone course. We came to understand our customer base and technical development better, and the program also led us through the process of starting and running a company. I found it very interesting and learned a whole lot.

What was the most difficult challenge in Startup Launch?

Definitely customer interviews. We spent a lot of time on that in the Startup Launch classes. It's a difficult thing to have a good takeaway from a customer interview without getting the conversation confused and being misled. We didn't mention the product, or we tried to wait as long as possible before mentioning the product, so as to not bias or elicit general, positive messaging from interviewees. 

We're working in EMS, and the products we are building affect healthcare. EMS is a little informal and a little rough around the edges. Many times, people don't want to admit how bad their practices are, which can easily lead to us collecting bad data. 

What affected you the most from Startup Launch?

The resources at our fingertips. When we were running around, it was nice to be able to consult with our mentor. It's great having someone around with the know-how and who's been through it themselves. I revisit concepts a lot.

How did the partnership with NGHS come about?

During Demo Day, we met a Georgia state representative. He put us in touch with NGHS. They were looking for companies to work with through their venture arm, Northeast Georgia Health Ventures(NGHV), so we pitched our product to them. They liked it, and then we spent a long time banging out the details. We worked with John Lanza, who's a friend of CREATE-X. He helped us find a corporate lawyer to read over the stuff we were signing. It took a little back and forth to get everything in place, but in September of last year, we finally kicked it off.

What’s the partnership like?

We provide them a license to our product, have weekly meetings where experts give feedback on the performance of the system, and then we make incremental changes to align the product with customer needs. 

While we're in this developmental phase, we're kind of keeping it under wraps until we make sure it’s fully ready. Our focus is primarily on emergent capabilities that NGHS and other EMS agencies are really looking for. Right now, the pilot is set to be a year long, so we're aiming to be ready for a full rollout by the end of the year. 

How did you pivot into this other avenue for your product?

EMS does not have many resources. That makes it not a popular space as far as applying emerging technologies. There's only competition in this very one specific vein, which is this central type of software that we plug into, so we're not competing directly with anyone.

EMS agencies, EMTs, and paramedics - the care that they give has to be enabled by a medical doctor. There has to be a doctor linked to the practices that they engage in and the procedures that they do. With the product that we're making now, we want to provide a low-cost, plug-and-play product that'll do everything they need it to do to enable the improvement of patient care. 

How are you supporting yourself during this period? 

I was paying myself last year, but we're out of money for that, so we're not currently paying for any labor. It's all equity now, but our burn rate outside of that is very low. The revenue we have now easily covers the cost of operating our system. I'm also working part-time as an EMT now. This helps cover my own costs while also deepening my understanding of the problems we are working on.

How are you balancing your work?

It's hard to balance. There's always stuff to do. I just do what I can, and the pace of development is good enough for the pilot. Every week, and then every month, Kevin and I sit down and analyze the rate at which we're working and developing. Then we project out. We're confident that we're developing at a rate that'll have us in a good spot by September when the pilot ends.

What’s a short-term goal for your startup?

Kevin and I are trying to reach back out and see if there's anyone interested in joining and playing a major role. The timing would be such that they start working a little bit after the spring semester ends. I think most Georgia Tech students would meet the role requirements, but generally, JavaScript and Node experience as well as a diverse background would be good.

Where do you want your startup to be in the next five years?

I want to have a very well-designed system. Despite all the vectors I’m talking about for our products, everything should be part of the same system in place at EMS agencies anywhere. I just want it to be a resource that EMS can use broadly.

Another issue in EMS is standards. Even the standards that are in place now aren’t broadly accessible. I think that these new AI tools can do a lot to bridge the lack of understanding of documentation, measures, and standards and make all of that more accessible for the layperson.

What advice would you give students interested in entrepreneurship?

Make sure the idea that you're working on, and the business model, is something you enjoy outside of its immediate viability. I think that's really what's helped me persevere. It's my enjoyment of the project that's allowed me to continue and be motivated. So, start there and then work your way forward.

Are there any books, podcasts, or resources you would recommend to budding entrepreneurs?

 I’d recommend Influence to prepare for marketing. I have no background in marketing at all. Influence is a nice science-based primer for marketing.

 I reread How to Win Friends and Influence People. I am not sure how well I'm implementing the concepts day-to-day, but I think most of the main points of that book are solid.

I also read The Mom Test. It's a good reference, a short text on customer interviews.

Want to build your own startup?

Georgia Tech students, faculty, researchers, and alumni interested in developing their own startups are encouraged to apply to CREATE-X's Startup Launch, which provides $5,000 in optional seed funding and $150,000 in in-kind services, mentorship, entrepreneurial workshops, networking events, and resources to help build and scale startups. The program culminates in Demo Day, where teams present their startups to potential investors. The deadline to apply for Startup Launch is Monday, March 17. Spots are limited. Apply now.

Pursuing entrepreneurship is an exciting and rewarding experience. You have the power to solve real-world problems and make an impact. Here are six things you can do to begin your entrepreneurial journey.

1. Identify a Problem You’re Interested in Solving

We often gravitate toward familiar problems, but it's crucial to explore beyond our immediate surroundings. Take the time to venture off campus and learn about problems faced by small businesses, corporations, and communities. Engaging with diverse groups will help you uncover unique challenges that you might not have considered. We accept startups in a variety of industries, from fashion to healthcare.

2. Understand the Problem Before Creating a Solution

It's tempting to rush into building a solution once you've identified a problem. However, it's essential to thoroughly understand the problem first. Before you start building, conduct at least 10 – 20 customer discovery interviews. This will give you valuable insights into the problem you're solving and help you validate your business thesis.

3. Start With Your Business Thesis

Formulate a clear business thesis: "X will buy Y because of Z." Here, X represents your target customer, Y is your product, and Z is the reason they will purchase it. As you engage with potential customers, refine your hypothesis based on their feedback. This iterative process will help you develop a product that meets real needs.

4. Build a Version 1 of Your Product

This is easier than it sounds and can be very low-tech to start. Concentrate on developing the core functionality of your product that addresses the primary pain point for your users. This unlocks user insights that can help you know if and where to pivot your solution.

5. Think About Your Business Model

While you don't need to have a concrete business model from the start, it's beneficial to brainstorm potential models. Consider how your product could generate revenue and sustain itself. Your business model can evolve as you gain more insights and experience.

6. Put in the Time

Launching a startup requires a significant time commitment and focus. You can create real momentum when you can dedicate consistent time.

Looking for more support on your entrepreneurial journey? Be sure to check out Startup Launch, a 12-week accelerator that helps you move from idea/prototype to your first customer. You have access to expert mentors, exclusive founder-focused workshops, vendor discounts, and $5,000 in seed funding. 

The application deadline is Monday, March 17, for the summer cohort. 

A previous info session on Startup Launch and a Startup Launch sample application are available to help students prepare. Attend CREATE-X events to get insights into entrepreneurship, workshop business ideas, find teammates, and prepare your Startup Launch applications. For additional questions, email create-x@groups.gatech.edu.

CREATE-X is built to help students integrate entrepreneurship into their academic journey through courses, workshops, and a startup accelerator. This spring, a new set of students displayed their solutions to real-world problems at the I2P Showcase. It’s our privilege to shine a light on and celebrate those journeys. Today’s spotlight focuses on the spring I2P Showcase third-place winners. 

Electrosuit 

Aubrey Hall, a first-year biomedical student, and Sherya Chakraborty, a first-year computer science major, founded a startup to produce a garment that eases the use of at-home, prescribed electrical stimulation for people with chronic pain, stroke, and motor impairments.

What made you interested in building this solution?

“I did research at Northwestern for a couple of years before this, and some of the patients I worked with had severe stroke and spasticity in their arms,” Chakraborty said. “I found out that when they tried using at-home prescribed electrical stimulation, they had trouble setting it off themselves. So, we created a garment to ease pressure on that.”

What part of the course was most helpful to you?

“One of our mentors, Sun Mi Park, was the first person to patent printable wires on fabric, and that gave us some inspiration to make our garment even more compact, easier to use, and integrate some interesting ideas that we wouldn’t have been able to without our mentors. So, our mentors are honestly the best part of the program,” Chakraborty said.

“For me, you don’t get a lot of chances to apply these engineering courses outside of the classroom,” said Hall. “This course is a really interesting way to get firsthand experience building a prototype and really understand the engineering process.”

What’s so special about CREATE-X?

“I think these student projects are the future, and a lot of these projects make it out of college and become actual companies. Giving students that possibility to make a change just from a simple idea and fueling that with funding so we don’t have to take risks out of our own pockets is a, really big deal,” Chakraborty said.

“It’s helpful to have that safety net, knowing that you have your mentors to back you, and also the people of the program to back you. It brings a lot of security and opportunity to try different things out and not have to be so fearful of failure. Even if you fail a million times, you can get back up and try again,” Hall said.

What’s the best insight you’ve gained from doing this?

“I think one big misconception is that entrepreneurship has a lot to do with finance and business and just lucrative ideas, but it’s pretty important to understand that you can solve a seemingly everyday problem,” said Chakraborty. “If it affects you or your friends, it’s still worth trying to find a way to solve it, especially backed up with money and mentors from CREATE-X. What’s the harm in trying something out?” 

“Don’t try to make it feel like it’s an all-or-nothing project,” Hall said. “You’re allowed to live your life as a college student but also pursue these interesting ideas and figure out if you enjoy entrepreneurship. It shouldn’t be this daunting task where if you don’t put everything in, you’re going to fail.”

“It’s also important to keep an open mind. We might come in with an idea and a very specific way of executing that idea, but we found out through talking with mentors, and with other students and people who gave us advice, that sometimes the idea you come in with is not going to be the same thing you end up with,” Chakraborty said. 

Next Steps

“We’ve only done four or five prototypes so far,” she noted. “We want to do at least 12 of those prototypes and keep working with our mentors, keep making connections at Emory, and just constantly getting more and more feedback about our prototypes until we get to a state where we’re satisfied, and we can demo our product and work with physical therapists across Atlanta.”

If you’re a student interested in building your own product for college credit, apply for I2P. And join us for Demo Day, Aug. 29, at 5 p.m., in the Georgia Tech Exhibition Hall to see new CREATE-X founders launch products in a variety of industries. Tickets are free but limited. Register today to secure your spot.

Parth Arora is the founder of Third Dimension Fitness, a platform for gamified cardio through mixed reality, which was recently acquired by Elbo, an education-focused company based in Singapore. He began his company as a project in the summer of 2022. Since then, it has gained thousands of users and made thousands in revenue each month. Arora is a senior in computer science. He participated in the Spring 2024 Startup Launch, the first cohort to be held outside of the summer program. Below is a Q&A with Arora. 

Did you always want to be an entrepreneur?

I always did. I had my first company, an educational technology app, when I was 16, which ran for about two years. I ended it in my first year of college. I'm from India originally and the vision was to provide resources to the larger mass market of India for extracurricular activities. But, we realized there wasn't a business model. When we tried to make money, we started serving the rich kids. When we tried to serve the market, we didn't make money, which doesn't make investors happy, though we did end up making enough money to repay them.

That didn't stop me; it just gave me more lessons. 

What other experience in entrepreneurship have you had?

I've been involved in entrepreneurship communities at Georgia Tech forever. I was co-director of Startup Exchange, which is where I met a lot of really driven people. I got a chance to build their fellowship program and initiate their first pitch competition, which is now called Summit. I've collaborated with CREATE-X for different events, and I try to attend any event hosted by CREATE-X, Startup Exchange, or ATDC.

Why did you choose to join the spring cohort of Startup Launch this year?

CREATE-X provides everything you need, like legal support, financial support, sales support, mentors, and an introduction to VCs, which is why I decided to join the Launch program. I think all of that boosted our startup’s growth.

Why did you feel like acquisition was the way to go for your company?

I think because I always knew this wasn’t “the” thing I was going to do. This summer I'll be starting to work for Apple on their VisionPro team, and it has a direct conflict-of-interest. They wanted me to stop working on this for a while. So, I felt like this might be a good time to explore the acquisition.  We had really rich content, which had proven to work. We had curated that content after hundreds of customer interviews, and we had advisors from Nike, Disney, and Netflix. I knew that was a strong point, so that's why I knew that acquisition would be a good exit. 

What support have you had in taking the acquisition path?

Seth [Radman, who has had multiple exits himself and is a Startup Launch alumnus] has been guiding me professionally for a while. I met him at previous events through Startup Exchange, but then he recently came to a CREATE-X event. Rahul [Saxena, CREATE-X director], has also been a great support for me since day one. He was the one who suggested Startup Launch to me.

In December of last year, we started monetizing. We were testing different things. It was helpful to share the numbers and the data points with Rahul, mentors, and other people in my cohort so that I was not blindsided, and I could take actions based on the educated analysis of a database. It helped me drive down our customer acquisition cost, increase our customer lifetime value, and didn't keep me in my own bubble.

How were you okay with letting that product go?

It was a tough decision; it was my baby. I'd been working on it 10 to 15 hours a day, at least for the last few months. Rahul and Seth convinced me that if this is not the thing you want to do long-term and you know the market isn't big enough, you should move on to the next thing and put your time and energy there. 

I had to use my brain, and not my heart.

What's the biggest piece of advice that you've received as you developed your company?

Try to never lie to yourself, which is harder than it seems. I've built two companies and worked with several others, and I still lie to myself. When you love your product so much, it's very easy to lie to yourself about how there is a market for it, or people are using it. I think even in the future, I’ll probably be caught doing that, but the best way I've found to overcome that is to surround yourself with people who can tell you when you are doing it and help you see your company the way it is instead of the way you want it to be.

How has this decision affected you so far?

My lifestyle has completely changed, from looking at a dashboard every 10 to 15 minutes, seeing how the product is doing, and burning so many fires every 30 minutes, to being pretty chill. Like, what am I supposed to think about before I go to bed? What am I supposed to do now? Who are the customers I am supposed to be thinking about? It's been interesting, but I think this gives me space to now work on that next venture and have more time to think about what I want to do next.

Do you think you'll want to return to entrepreneurship in the future?

Yes, for sure. All the money I received from the acquisition will also fuel my next venture. My main goal is to grow in this industry. I'm an entrepreneur at heart, so I will be returning to the space soon or building products that people like. 

How are you celebrating this win?

I did celebrate it on our last day with Rahul, my amazing mentor, Margaret [Weniger, who founded Rising Tide], and the other cohort members. I will be celebrating it with a few of my friends because my 21st birthday is coming around, so I'll be celebrating these occasions together. 

But I don't want to take the money out from the company or for anything else, because it’s for my next venture. It shouldn't change my lifestyle at all, so I've kept all that money in a separate place.

What encouragement would you give to students interested in pursuing a startup?

Relative to other colleges, we have a cushion, a sense of security that we will get good jobs. Entrepreneurship is a riskier and more unpredictable path, which I've seen, and I'm personally experiencing right now having to choose between Big Tech versus entrepreneurship. But once you start building it and when you hear from your first customer how you affected the way they live, then there's no going back. Statistically, you'll probably fail, but you won't know until you start building; and if you do fail, it’ll teach you so many valuable lessons that are applicable in whatever career path you choose.

CREATE-X will launch its 12th cohort of Startup Launch on Aug. 29 at 5 p.m. in the Georgia Tech Exhibition Hall. Register today to secure your spot.

Interested in becoming a CREATE-X supporter? Startup Launch is made possible by contributions to Transforming Tomorrow, a $2 billion comprehensive campaign designed to secure resources that will advance the Institute and its impact, and by the continued engagement of our entrepreneurial ecosystem. Learn more about philanthropy at Georgia Tech and donate by visiting transformingtomorrow.gatech.edu.

To become a mentor in CREATE-X, visit the CREATE-X mentorship page. Any other inquiry may be sent to create-x@groups.gatech.edu. We appreciate your help and commitment to supporting our students in research and innovation.

By Frida Carrera

During the summer of 2021, computer science student Neil Sanghavi and computer science recent grad Ahan Shah, both from Fairfax, VA, reconnected to catch up with one another and discuss the projects they were working on. In doing so they discovered a mutual resolve to create something using innovative technology and solve a problem relating to intellectual property, specifically patents. Both Neil and Ahan had just started to get into crypto trading and realized that NFT technology had more to offer than its collectible aspect. Here the idea of PatentX was created: to use NFT technology to provide utility in an antiquated space that lacked efficiency.

“It is estimated that we have $1 trillion in unused IP in the United States currently. Additionally, it is reported that there is $25.6 billion worth of patent monetization available today. This is why we created PatentX, a blockchain-backed marketplace to facilitate intellectual property transactions. We built this to make sure the little man innovators and entrepreneurs have an outlet to monetize and connect their patents with the world. Not only that, we are creating tools for large businesses, law firms, venture capitals to manage all of their IP on the blockchain that can handle transactions in seconds.”

Neil and Ahan describe their product launch process as a great learning experience and are firm believers that there can never be too much help. They are currently supported by DXPartners and have received help from various mentors and blockchain professionals. They have been able to traverse obstacles and learn about the marketing, finance, and business aspects behind building a startup despite coming from a technical background. 

Their vision for PatentX is to disrupt the traditional way intellectual property is being transacted and to become the World’s Next Web3 Patent Office. PatentX will be releasing an NFT collection of the most historic patent innovations this early March and encourage interested individuals to stay tuned for their launch. 

To learn more about PatentX visit their social media: 

Twitter: @PatentXNFT

Instagram: @PatentX.io

To learn more about student innovation at Georgia Tech visit: https://innovation.cae.gatech.edu/

By Jessica Barber

On April 21, 2021, biomedical engineering student Michael Pullen will serve as Georgia Tech’s representative in the fifth annual ACC InVenture Prize. Here he will compete with teams from twelve other universities for the chance to take home $30,000 in prizes.

Pullen’s invention first took root when he experienced the struggle of getting turf burn while playing football. While most players seek protection through regular compression sleeves, this often leads to decreased grip, more fumbles, and difficulty in maneuvering plays.

While working in sports medicine with the Atlanta Falcons, Pullen found a way to directly avoid this problem. LZRD Sleeve is a compressive sleeve that integrates gripping and moisture-wicking technology to deliver protection and control without sacrificing mobility nor comfort. 

Since then, LZRD Sleeve has secured its place in non-athletic arenas. A year ago, the world of sports halted due to COVID-19 shutdowns. It was then that Pullen sought other applications for his innovative sleeve — LZRD Sleeve has expanded its market to delivery drivers, gardeners, and maintenance workers seeking better performance and protection from harm. 

LZRD Sleeve is now being used by the largest U.S. courier service, and it has also been featured in Neil DeGrasse Tyson’s podcast StarTalk. On the same hand, Pullen has been in contact with a whopping five Fortune 500 companies. He ultimately hopes that InVenture Prize will show that with hard work, nothing is impossible.

 “Never in a million years would I have thought I would be representing Georgia Tech in the ACC InVenture Prize. Getting out of your comfort zone and trying new things is important, and by winning, I hope to set an example so that others might do the same,” Pullen stated.

Overall, winning the ACC InVenture Prize would allow LZRD Sleeve to expand even further through capital investments, uptakes in production, and coverage of associated legal fees.

The Georgia Tech community is encouraged to show Pullen its support through voting for the People’s Choice Award of $5,000. Voting is open from 8 a.m. on Monday, April 5 until midnight on Tuesday, April 6.

To vote, please text GATech to win the ACC InVenture Prize People’s Choice Award to 415-965-7445.

Winners will be announced on Wednesday, April 21 at 7 p.m. on PBS stations throughout the ACC region. 

More information about LZRD Sleeve can be found at lzrdtech.com.

By Jessica Barber

           On Wednesday, September 16, the Office of Undergraduate Education (OUE) hosted the kick-off session for the 13th Annual InVenture Prize. With over $35,000 in prizes, the competition is the holy grail of college entrepreneurship. Although the InVenture Prize officially starts in January 2021, students have already begun their preparations and idea declarations.

Unlike previous years, the kick-off was hosted online through Gatherly, a virtual event platform recently built by none other than Georgia Tech students. Despite this, attendees did not miss a beat. The kick-off marked a return to normalcy for the Georgia Tech innovation community from learning key information about the competition to directly speaking with past winners.

           After a welcome from interim Assistant Director of Student Innovation, Recha Reid, students were given an overview of some upcoming InVenture Prize events, including the ongoing Pitch Your Idea and IdeaBuzz sessions. Students were given an overview of OUE’s customer discovery, financial forecasting, marketing, and patent/copyright workshops. From there, the floor was turned over to Dr. Chris Reaves, executive director of the office for Academic Enrichment Programs.

           “At its core, the InVenture Prize is an invention startup competition, but we work together — even the teams work with each other — to help one another. We achieve more, grow more, and develop our companies better when we’re helping each other, and that’s a big part of what we’re doing,” Reaves explained.

           Later, students were given the opportunity to speak with representatives from Queues and Aerodyme, the respective first- and second-place winners of the 2020 InVenture Prize. Students learned firsthand what it takes to succeed on the InVenture Prize stage; the teams later offered advice on the invention process, their lessons learned, and the visibility benefits of participating in the competition.

           “If you’re on the edge right now about doing InVenture Prize, definitely do it. We actually had that same thought before we did it, and we’re just so glad that we did. It’s a lot of work, and you’re going to step outside of your comfort zone, but it’s so worth it”, said Joy Bullington of team Aerodyme Technologies. 

           Queues team member Sam Porta similarly had some words of encouragement for those looking into the 2021 InVenture Prize. 

           “The difference between an entrepreneur and someone who’s just engineering something is persistence, and the InVenture Prize is a great opportunity to test this. If you think you’ve come up with something great that has a lot of value, then, by all means, do it,” Porta emphasized.

           Towards the end of the session, students were invited to visit virtual “booths” dedicated to areas of health, retail, fintech, transportation, education tools, gaming, and networking.

           “InVenture is honestly one of the reasons I chose to come to Tech, and I’m just so excited to come into with something that I’m really confident about,” an attendee said.

           “The most interesting thing about tonight was hearing from the past winners and having them talk about their experiences. Definitely super excited to apply, and hopefully we do really well,” another stated.

           Registration for the 2021 InVenture Prize will remain open until January. Student innovators are invited to check out OUE’s information and development sessions to be held throughout the Fall semester. All dates and related topics can be found at innovation.gatech.edu and inventureprize.gatech.edu.

FIND OUT MORE ABOUT THE 2021 INVENTURE PRIZE BY CLICKING HERE

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Click here to read this week's update on innovation at Georgia Tech. This latest edition highlights opportunities to view what other student entrepreneurs are undertaking across campus, speak with student startups on how they were able to create a startup, and find out more about hackathons. Explore opportunities to celebrate the US's Independence Day virtually!

Click here to read this week's update on innovation at Georgia Tech. This latest edition highlights opportunities to rapidly design your prototype, meet with other entrepreneurs, and reimagine your career. Explore opportunities to volunteer virtually!

What good shall I do this day?